→ SELECTED WORK / PRODUCTION SYSTEMS / PRODUCT ENGINEERING

DANIEL WHITE SELECTED WORK 2026

## SELECTED WORK

Frontend-leaning full-stack software engineer focused on product systems, performance, and revenue-critical flows.

Selected production work across performance, pricing, operations, and backend systems. The layout stays compact, but each entry now makes the impact clearer for hiring.

  • 35% faster production pages
  • 60% sales growth supported
  • 2,000+ new customer sign-ups

Platform Rebuild

2025
  • Problem slow production pages caused by oversized API payloads across blog, FAQ, and cruise surfaces.
  • What I changed reworked platform data flow and component scope so pages moved less data and rendered more cleanly.
  • Outcome delivered roughly 35% faster page performance while improving maintainability.

Quotation Flow

2025
  • Problem a pricing journey needed stronger validation, cleaner data handling, and a clearer conversion path.
  • What I changed built a personalised quotation flow with explicit server-side checks and stronger pricing logic control.
  • Outcome supported approximately 60% sales growth across a revenue-critical user journey.

Promo Campaign

2025
  • Problem a peak season campaign had to launch quickly without weakening backend control or promotion integrity.
  • What I changed led the main development of a secure 3 day promotional build with validation and backend collaboration.
  • Outcome drove more than 2,000 customer sign-ups while keeping promotional behaviour controlled.

Promotion Integrity

2025
  • Problem redundant API fields created pricing inconsistencies and duplicate promotion vulnerabilities.
  • What I changed resolved the underlying data issues and tightened the business rules behind promotion eligibility.
  • Outcome reduced abuse risk and improved promotion reliability.

Deck Plan Processing

2025
  • Problem deck plan data needed a more scalable way to detect and parse structured cabin information.
  • What I changed contributed to a collaborative Node.js and TypeScript service for structured extraction workflows and future asynchronous processing.
  • Outcome strengthened the backend foundation for a more scalable parsing pipeline.

Admin Systems & APIs

2025
  • Problem sales and operations teams needed clearer reporting, stronger visibility, and more reliable internal workflows.
  • What I changed built admin systems and REST APIs that made internal reporting and support flows easier to trust and operate.
  • Outcome improved reporting reliability and workflow efficiency across customer operations.