Growth

Club Points

By Daniel White 2025

Controlled promotional sign up system.

Club Points promotional flow
Problem

Promotional campaigns and member sign ups were handled ad hoc, with no controlled, repeatable way to run offers safely at scale.

What I shipped

Built a controlled Club Points promotions system with guarded eligibility rules, server side validation, and admin controls to launch and monitor campaigns.

Outcome

Ran promotional functionality reliably and safely while removing manual, error prone campaign handling. Drove over 2,000 customer sign ups through controlled promotions.